Are you looking for SEO services for your website? If so, you have come to the right place! Top Shelf Media boasts a strong portfolio of clients that rank exceptionally well on search engines. If you are considering hiring an SEO specialist to take care of your ranking troubles, take a look below at all the benefits Top Shelf provides to its clients.
What Is SEO?
Search engine optimization is the process of going over a website and making sure its content is suitable for Google and users alike. Search engines use what we call “bots” or “site crawlers” to intake information on websites across the web. In-order to have your site ranked on one of these search engines – you first need to optimize your site so that these crawlers can easily index your pages.
Top Shelf Media can equip your site with the proper content, tools, and people needed to get your site ranked on Google via our Calgary SEO services.
Best Practices Only
One of the main aspects surrounding SEO is the difference between White Hat & Black Hat SEO tactics. There are lots of SEOs out there that do not follow Google’s best practices, and these guys are called “Black Hatters” or “Black Hat SEOs”. Black hatters typically go for quick rankings by trying to trick Google into thinking they have high quality websites.
On the other side, White Hat SEOs cater to Google’s search guidelines and stick to the right way of doing things – no tricks involved!
Top Shelf Media follows Google’s search guidelines to the utmost of certainty, and is a White Hat digital agency. We don’t try to trick Google or Users into ranking you higher, we simply give them the information they’re looking for! Allow us to show you the power of legitimate search engine optimization.
Case Study – Matt Austin Labor Law
We took care of all the SEO services that this Law Firm needed to get off the ground on search engines. Helping them bring in over 1,400 clicks, and 20,000 impressions per month in organic traffic. We also raised their click-through rate to 14.7% (which is well above the average for law firms).
Their content is rich, and filled with viable information to help clients know what they are getting into. This is crucial when establishing brand authority and your professional reputation.
Matt Austin Labor Law was able to end up with 18 #1 ranking pages, and gains more & more rankings everyday due to the success of our campaign.
SEO That Fits Your Business
- Widespread Audit and Reporting Options: Top Shelf Media can provide site audits to show how well your site is performing in numerous ways and provide knowledge on how to fix any errors. We also provide advanced reporting services after we have set-up our tools on your website.
- On-Site SEO: Your site needs to look amazing in Google’s eyes, and this is how its done. On-site SEO controls how well your website information is handled by Google through factors like keyword research and implementation. We improve this further, by making adjustments to the structure of the site/code to make it more readable by search engines.
- Off-Site SEO: Once your site is optimized and is looking good – it’s time to build the reputation it deserves across the web. We won’t go too far into detail about this, but it’s a time-intensive process that requires a firm strategy in-order to provide results. Certain factors that help your site rank come from other places around the web, so it is vital to have a strong off-site SEO plan.
- Monitoring & Developing: Arguably the most important part! Your stats on Google & other search engines will be closely monitored by us, and we will make any adjustments we see fit. SEO is a tightly knit process that requires full attention. Let the professionals at Top Shelf Media take care of your SEO needs today.