Liam Abbott

Liam is a SEO/SEM Specialist & Web Designer from Calgary, Alberta. He maintains a passion for contemporary design and everything search engine related. He is an avid gamer, and enjoys collecting entertainment memorabilia.If you have questions or inquires for Liam, feel free to contact him by email anytime liam@topshelfmedia.ca

Getting Started With Social Media Advertising

Nowadays, everyone is on social media, and that includes businesses. Social media is a key advertising resource for businesses, which means the sooner you can get your company on social media, the better. So, how and why should you get involved with social media advertising? Checklist for Getting Started There are five main things to…

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Why Are Websites Focusing On Mobile First?

More people are using phones than PCs in 2019. On top of that, it is has been reported that around 50% of traffic comes from mobile and if your website isn’t optimized for cell phones… be ready to lose a vast majority of this traffic. So what does this mean? It means, we should all…

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Top 5 SEO Tools Every Digital Marketer Needs To Succeed

SEOs everywhere have their list of tools they love to use when they work on their projects. These digital apparatus’ help us complete the tasks for our clients in a timely and effective manner. Without the use of crawlers and data scrapers like Ahrefs & SEMrush; marketers would be left scratching their heads trying to…

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8 Common SEO Myths that are still around in 2019

There are still so many myths floating around the SEO world today… so I thought I would write up my own list of the top 10 myths I’m still hearing about in 2019.  It’s good to educate yourself on what false information is being passed around in your industry. Especially when it comes to SEO….

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The Down Low On Search Intent

Many website owners today see sudden rises in traffic and rankings, and begin to feel giddy and excited. But suddenly… after just a few days of being on the first page of Google’s rankings… you shoot back to the last spot on the 3rd page. What Happened?!? Well… to be put simply – if your…

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How To Optimize Your Ecommerce Store (An SEO Guide)

Owning an ecommerce site can be a tough job. Building a site like this can be quite costly, and doesn’t happen overnight.  Even when the site is done being built, there is still a TON you have to do to make sure your store is fit for success. One of the biggest things you have…

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Top 5 Ways To Drive Traffic To Your Blog

Have you just started a blog? Having a hard time driving traffic to your blog and you’re wondering how to increase the flow of visitors to your articles? Well, today’s your lucky day. Getting traffic to your blog can feel like quite a struggle when you’re first starting off… you put in tons of effort…

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How To Write A Professional Blog Post In Under 1 Hour

Are you trying to improve your blog writing skills? In this week’s article, we are going to walk you through the different steps on how to write a professional blog post in under one hour! We’ll go over the initial steps of writing a blog post, what to look out for, how to layout a…

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How To Get Above Average Restaurant Website Conversion Rates

Are you running or managing a restaurant? Does your business have a website? If so, what are your restaurant website conversion rates? Restaurants that have professionally designed websites do exponentially better than their counterparts with zero digital presence. Just because you have been in business for 50 years doesn’t mean you don’t need a website!…

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The Breakdown of a Website Page Structure

When you’re talking with your web developer – have you ever felt like you are in the dark with everything they are saying? With so many different terms and vocabulary surrounding the web industry… it can be difficult to decipher! We are always thinking about our clients! How we can make their lives easier when…

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