Liam Abbott

Liam is a SEO/SEM Specialist & Web Designer from Calgary, Alberta. He maintains a passion for contemporary design and everything search engine related. He is an avid gamer, and enjoys collecting entertainment memorabilia.If you have questions or inquires for Liam, feel free to contact him by email anytime liam@topshelfmedia.ca

How To Get Above Average Restaurant Website Conversion Rates

Are you running or managing a restaurant? Does your business have a website? If so, what are you restaurant website conversion rates? Restaurants that have professionally designed websites do exponentially better than their counterparts with zero digital presence. Just because you have been in business for 50 years doesn’t mean you don’t need a website!…

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The Breakdown of a Website Page Structure

When you’re talking with your web developer – have you ever felt like you are in the dark with everything they are saying? With so many different terms and vocabulary surrounding the web industry… it can be difficult to decipher! We are always thinking about our clients! How we can make their lives easier when…

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5 Reasons Your Business Should Be Leveraging SEO

If you own a website, you’ve probably heard this term a few times by now: Search Engine Optimization or better known as “SEO”. When you want to be found on search engines such as Google or Bing!, you use SEO to get the job done. It is a long term investment that can pay out…

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Top 5 Google Analytics Metrics Of 2019

Bringing traffic into your site can be quite the problem… but gauging that traffic and properly analyzing your visitors can also be difficult. Google Analytics is most people’s traffic tracking tool of choice, and if you own a website, the service can be your best friend or your worst enemy. Analytics is a data mining…

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Everything You Need To Know About Dwell Time In 2019

Are you having trouble nailing down your top positions in search engines? Is Google having a hard time trying to find a place for your site, jumping from the 1st to the 2nd page of results, and back again? These problems could stem from one simple metric: Dwell Time. Dwell Time is a measure of…

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Social Media Website Evolution

The world of today has seen a huge surge in social media with billions of people interacting through different channels every single day. The way in which social media websites evolve is an interesting topic; But how well have these websites aged in terms of web design? In this weeks blog post – we are…

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Turning The Tides of SEO: Voice Search

The adoption of voice search into our daily lives has happened so quickly that marketers everywhere are scrambling to see how they can dip their fingers into the bucket. Recently, Strategy Analytics reported that smart speaker sales grew by nearly 200% year over year in Q3 2018. That is huge! People everywhere are installing their…

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Top 10 Infographic Websites In 2019

Infographics are one of the best ways to visualize a set of complicated statistics so that pretty much anyone can understand the results. They also make it easier for people to share those results with their peers across social media, and other channels on the web. That’s why in this week’s blog post we are…

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Compelling Call To Action Stats To Raise CTR

There are metrics that marketers can simply never perfect. When it comes to Call To Actions (CTA for short), trying to optimize your conversion rates can seem never-ending. To make things worse… DSIM reported that 70% of businesses don’t even have a Call To Action on their website! Businesses everywhere need to hop on the…

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20 Of The Best WordPress Plugins For Your Website

Over 26% of the websites on the web are built with WordPress, and one of the reasons for its insane popularity is because of one word: Plugins. WordPress uses plugins to speed up web development and include bits of functionality to a website instead of coding straight from scratch. As you can probably tell, this…

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